No one understands culture like Grade and Fubu.
This collaboration brings forth two two brands with a very important shared goal: to inspire creativity and foster a community.
Sporting 8 limited edition pieces and shot on the streets of Soweto by renowned South African photographer Imraan Christian, this collection transcends merchandise to really tap into the essence of what drives the culture forward.
Zaid Osman, the founder of Grade Africa had this to say about what makes this such an iconic collaboration: “Fubu is a brand that has inspired many people across the world- it is a brand that has shown us all that your dreams are valid. We are here to bring that story back home.”
At the core of this collection, is the mission to “Protect the Future”. This can only be achieved through meaningful creative collaboration.
Grade x Fubu unisex collection consists of four t-shirts, two jackets and two bucket hats. The full collection will be available October 30th exclusively via gradeafrica.com and at their popup store @ 155 Smit Street, Braamfontein.